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Brand story

Killer Labz

Selected work for Killer Labz across 2019–2020 Rebranding, 2022 Rebranding and Packaging Design.

Brand

Killer Labz

Year

2019–2020 · 2022

Category

Rebranding · Packaging

Role

Brand & Packaging Designer

Killer Labz — Rebranding · Packaging case study by Thiago Gomes
Project scope

Services

2019–2020 Rebranding2022 RebrandingPackaging Design
01 / Case study

Overview

I worked on two distinct Killer Labz rebranding phases, first across 2019–2020 and again in 2022.

02 / Case study

The challenge

The project required each deliverable to feel specific to Killer Labz while remaining consistent, recognizable, and useful across real production and marketing needs.

03 / Contribution

My role

Brand & Packaging Designer

01

Developed the 2019–2020 rebranding

02

Created the 2022 rebranding evolution

03

Translated both directions into packaging applications

04 / Case study

Design approach

Each phase responded to a different moment for the brand, refreshing the visual direction and packaging while preserving recognition.

05 / Selected visuals

The work

A selection from the available project archive. Additional campaign and production material can be added as each case evolves.

Killer Labz — Rebranding · Packaging by Thiago Gomes (1)
Killer Labz — Rebranding · Packaging by Thiago Gomes (2)
Killer Labz — Rebranding · Packaging by Thiago Gomes (3)
Killer Labz — Rebranding · Packaging by Thiago Gomes (4)
06 / Case study

Outcome

This case brings together my contribution to Killer Labz across 2019–2020 Rebranding, 2022 Rebranding and Packaging Design, documenting the thinking, craft, and production work behind the final applications.

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The Future Is Hybrid

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something iconic.

Open for selective, ambitious projects in branding, packaging, websites, product visuals, and AI systems that push boundaries.